Objective:
✓ Enhance awareness about Online Cookbook
✓ Engage users to Promotion
Activities:
✓ Game on microsite and cellphone: ChocoRun – ChocoFun
✓ Cookbook online
✓ Facebook post on Fanpage
✓ Livestream winner weekly
✓ Video content
✓ KOL post
✓ Hotfanpage post, Hot Youtube Channel
✓ PR articles (Yan, Zing, Kenh14, Foody, Diadiemanuong)